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Managing Your Firm During Covid-19
Kaye D. Sweetser, APR+M, Fellow PRSA
Professor of Public Relations, School of Journalism & Media Studies, San Diego State University

Mary Correia-Moreno
Executive Vice President of Operations & Partner, Nuffer, Smith, Tucker
Marcus Braham
Vice President, Finn Partners

This workshop will give students the opportunity to hear from professionals at agencies/firms and discuss the best practices for student-run firms.
Learning Objectives:
1. Best practices on the virtual environment internally and externally.
2. Managing client relationships/communication.
3. Organizing your team.
4. How to land clients.

Jan 12, 2021 07:00 PM in Eastern Time (US and Canada)

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T Marcus Braham
Vice President @Finn Partners
T Marcus Braham is a vice president on the Consumer, Lifestyle & Sports team at FINN Partners. Marcus joined FINN in April 2019 and currently leads the account teams for Applegate Farms, Frederick Wildman’s wine portfolio, and Lillet. With nearly a decade of public relations experience, he has executed campaigns for a wide range of consumer and culinary clients, including Honest Tea, McCafé, and Stoli Vodka. Prior to joining FINN, he served as a senior media relations strategist at M Booth, where his clients included Beyond Meat, Lyft, and Heluva Good!. Marcus holds a Bachelor’s degree in English Literature from Wesleyan University. He’s a native New Yorker who currently lives Queens.